Customers expect an effortless, connected experience. Business leaders want to see a return from CX investments. The solution: Start with customer service! Learn how successfully optimizing and connecting service processes to provide a superior customer experience can be the foundation for continued CX momentum and executive support.
This important eBook covers eight components of an effective L2R Machine including branding, sales models, offers, content, technology and KPIs – all designed to generate more leads and revenue and build greater company value. You will learn how each of the eight components supports the overall L2R machine.
This global summit is focused on the Telecoms industry and will help you master evolving customer needs through CRM and CS strategies in both the B2B and B2C sectors. Attendees will learn how to optimize all touch points to evaluate core customer data and grow their balance sheets.
The DXSummit returns for its fourth annual conference on digital customer experience at the Radisson Blu Aqua in Chicago Nov. 12-14. It will feature brands such as Hilton, Thomson Reuters, Comcast and Cisco. The focus this year will be on creating digital customer journeys and voice of the customer-driven innovation.
The bi-annual collection of marketing technology vendors and digital marketing practitioners takes place at the Hynes Convention Center in Boston Oct. 1-3. Scott Brinker, known for his Chief Marketing Technologist blog, hosts the conference that began in 2014.